1. I am a second year marketing major from South Florida. I enjoy many different things such as fitness, movies, going to the beach, and creating new things. As the difficulty of my classes starts to ramp up, I am increasingly spending more and more time in the library. There are a lot of different courses that I have taken at UF that would be able to gear me towards developing a successful idea such as this one. I have learned how to see an opportunity or need that people have and capitalize on it. I understand how to manage a budget in the beginning stages of a product and understand how to take a product to the next level.
2. What my product will offer customers is something invaluable to the student population which is peace of mind. The ability to leave your belongings secured at your desk when you get up to go get a quick drink of water or use the restroom is what will drive this product's success.
3. I will target on-campus college students between the ages of 18-25 because some graduate students would get a lot of use out of this product too. They have to be on campus because they would have to study at the library in order to be able to use the product. All of my customers care about their belongings and would feel terrible if they lost anything.
4. My customers would care about this because theft is a real issue in our campus in our libraries and a way to effectively eliminate this issue would change the way we study as a student body.
5. What sets my product apart from others is that this product helps people to be able to keep their things safe, they can save spots at the library, and it can help to deter thieves on our campus and mitigate the issue.
Kyle,
ReplyDeleteI enjoyed reading about your reasons for the idea of your product and what you see your product being able to do. I have friends who have had things stolen in the library, and it is always stressful to leave your stuff alone for even a brief period of time. Your ability to budget and get a company started is a great trait to have too.